Tom Davidson

Tom Davidson is the Bellisario professor of practice in media innovation at Penn State University. He is a media executive, journalist and educator who has worked at the intersection of revenue, content and digital transformation for public and commercial media organizations.

His career has included digital product-development projects at PBS and Gannett – including PBS Passport, the most-successful source of new members for public television stations since the pledge-drive DVD, producing more than $100 million in revenue to date.

At Tribune Co., he served as a market general manager with P&L, staff and revenue-growth responsibilities in two markets; he later served in corporate culminating as northeast regional vice president for digital content. As a journalist, he served as reporter and editor whose assignments stretched from Iowa to Haiti. As a leader and manager, he led and mentored teams of up to 50 storytellers, revenue generators, technicians and designers.