Program

Shameless self promotion: Selling your newsroom idea clearly, concisely, and compellingly

A free virtual encore presentation from the 2026 Lenfest News Philanthropy Summit.

June 2, 2026

Back by popular demand from the 2026 Lenfest News Philanthropy Summit, we’re bringing Ken Schneck’s session online for a virtual encore!

If a newsroom pitches a new idea in the woods and no one is around to hear it, does it make a sound? No! No, it does not.

Marketing your newsroom’s work is essential to securing support, building audiences, and advancing your mission. During Pride Month, we’re especially proud to welcome Ken as he helps participants strengthen their elevator pitch, identify barriers to self-promotion, and find the words that clearly communicate the uniqueness and fundability of their work.

Ken, who is Editor of The Buckeye Flame, joined us virtually in June to continue the conversation that began at the Summit.