News Product Development

The evolution of The Lenfest Local Lab’s local news geographic equity mapping & analysis tool Link toThe evolution of The Lenfest Local Lab’s local news geographic equity mapping & analysis tool

In the fall of 2019, folks from the Brown Institute and Lenfest Local Lab came together to explore our shared questions about the relationship…

Solution Set: The state of the statehouse press, subscriber acquisition strategies, and lessons from the Lenfest Local Lab Link toSolution Set: The state of the statehouse press, subscriber acquisition strategies, and lessons from the Lenfest Local Lab

Hey there, Long time no see! We’ve been working on a number of projects, and as we look to get…

A look back at The Lenfest Local Lab’s location-based products that centered on the communities, places, and neighborhoods that frame life for local news readers Link toA look back at The Lenfest Local Lab’s location-based products that centered on the communities, places, and neighborhoods that frame life for local news readers

In this post, and as we sunset the Lenfest Local Lab @ The Inquirer, we’re continuing our team’s commitment to…

Prioritizing action: How The Lenfest Local Lab @ The Inquirer created a bilingual texting service to help get Philadelphians vaccinated Link toPrioritizing action: How The Lenfest Local Lab @ The Inquirer created a bilingual texting service to help get Philadelphians vaccinated

In April 2021, the city of Philadelphia announced it would open the second of its two mass vaccine clinics to…

An example of a Spanish-language advertisement inviting people to sign up for The Lenfest Local Lab's SMS updates on vaccination services.

Newsletter strategies for journalists: How to create, grow & monetize newsletters | Knight Center for Journalism in the Americas Link toNewsletter strategies for journalists: How to create, grow & monetize newsletters | Knight Center for Journalism in the Americas

This self-directed course features content from the Knight Center for Journalism in the Americas' massive open online course.

‘All Facts. No panic.’ How The Philadelphia Inquirer is covering coronavirus Link to‘All Facts. No panic.’ How The Philadelphia Inquirer is covering coronavirus

Last week, Philadelphia Inquirer reporter Ellie Silverman was sent to report on the first government-supported coronavirus testing site in Philadelphia.…

The Newsletter Guide | The Lenfest Institute, Shorenstein Center, and Yellow Brim Link toThe Newsletter Guide | The Lenfest Institute, Shorenstein Center, and Yellow Brim

A 201 guide for taking your newsletters to the next level — growing the lists, making money, and more.

“Hi, this is Jonathan Lai.” Why texting continues to be a big opportunity for newsrooms to customize news and start a conversation with their audience. Link to“Hi, this is Jonathan Lai.” Why texting continues to be a big opportunity for newsrooms to customize news and start a conversation with their audience.

Inquirer reporters Jonathan Lai and Christian Hetrick introduce themselves. Text messaging gets overlooked in most local news strategies. Maybe it…

How The Philadelphia Inquirer made the most of the Eagles’ Super Bowl win Link toHow The Philadelphia Inquirer made the most of the Eagles’ Super Bowl win

With just seconds left in Super Bowl LII earlier this month, editors and reporters in the newsroom of The Philadelphia…

How Oregon Public Broadcasting is managing a 13-year-long reporting project Link toHow Oregon Public Broadcasting is managing a 13-year-long reporting project

What’s the longest you’ve ever worked on a single project? A few weeks? Maybe several months? For reporters at Oregon Public…

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