Program

Shameless self promotion: Selling your newsroom idea clearly, concisely and compellingly

A free virtual encore presentation from the 2026 Lenfest News Philanthropy Summit.

June 2, 2026

Back by popular demand from last month’s Lenfest News Philanthropy Summit, we’re bringing Ken Schneck’s session online for a virtual encore!

If a newsroom pitches a new idea in the woods and no one is around to hear it, does it make a sound? No! No, it does not.

Marketing your newsroom’s work is essential to securing support, building audiences, and advancing your mission. During Pride Month, we’re especially proud to welcome Ken as he helps participants strengthen their elevator pitch, identify barriers to self-promotion, and find the words that clearly communicate the uniqueness and fundability of their work.

Join us to continue the conversation that began at the Summit, or experience this crowd-favorite session for the first time.

Date: Thursday, June 25 

Time: 3 p.m. ET/ 2 p.m. CT / 1 p.m. MT / 12 p.m. PT

Presenter: Ken Schneck, Editor of The Buckeye Flame