Audience and Community Engagement

Audience Community of Practice: Year-end reflection Link toAudience Community of Practice: Year-end reflection

Join us for a year-end gathering of the Audience Community of Practice on Thursday, December 14 at 2 p.m. ET…

What we learned at The Lenfest Institute’s 2023 Reimagining Philadelphia Journalism Summit  Link toWhat we learned at The Lenfest Institute’s 2023 Reimagining Philadelphia Journalism Summit 

The animated video of 10-year-old Dezmond Floyd describing his fifth-grade class’s active shooter drills to his mother brought the 2023…

More Americans are getting news on TikTok, bucking the trend seen on most other social media sites | Pew Research Center Link toMore Americans are getting news on TikTok, bucking the trend seen on most other social media sites | Pew Research Center

Mastering the Funnel: How Mississippi Today maximized impact with ‘The Backchannel’ series Link toMastering the Funnel: How Mississippi Today maximized impact with ‘The Backchannel’ series

[This case study was published in The Lenfest Institute's Solution Set newsletter. Subscribe here.] In April 2022, Mississippi Today published…

Template: Mississippi Today’s distribution plan and audience impact tracker Link toTemplate: Mississippi Today’s distribution plan and audience impact tracker

In April 2022, Mississippi Today published the Pulitzer Prize-winning "The Backchannel," an exhaustive investigation by journalist Anna Wolfe uncovering the…

See how newsrooms are using trust-building language to ask for money | Trusting News Link toSee how newsrooms are using trust-building language to ask for money | Trusting News

"We asked newsrooms to explore ways to articulate...the value they offer and how they operate."

Audience Research Tools with INN Link toAudience Research Tools with INN

The Audience Community of Practice hosted a discussion with Sam Cholke, Manager of Distribution and Audience Growth for the Institute…

How to start and grow a journalism TikTok account Link toHow to start and grow a journalism TikTok account

[This case study was published in The Lenfest Institute's Solution Set newsletter. Subscribe here.] So, you want to start a…

Covering breaking news and live events in a post-Twitter world Link toCovering breaking news and live events in a post-Twitter world

Given recent and ongoing platform changes at X, formerly known as Twitter, the way reporters cover breaking news and live…

Every Voice, Every Vote coalition builds civic momentum ahead of Philadelphia elections Link toEvery Voice, Every Vote coalition builds civic momentum ahead of Philadelphia elections

As Philadelphians prepare to head to the polls to elect the city’s 100th mayor, the Every Voice, Every Vote coalition…