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The Lenfest Audience Community

The Audience Community of Practice is a group providing support for audience development news professionals.

The Lenfest Audience Community of Practice supports news professionals working to grow and engage audiences. Through peer connection, expert-led programming, and shared documentation of best practices, members explore strategies for audience development, team structure, and sustainable growth. Originally launched in 2016 at the Tow-Knight Center for Entrepreneurial Journalism at CUNY’s Craig Newmark Graduate School of Journalism, the community is now housed and managed by The Lenfest Institute.

Upcoming events

‘Steal My Workflow:’ A short-form video workshop series

From Video Consortium x The Lenfest Institute’s Communities of Practice, we’re pulling back the curtain on how expert producers make short-form video journalism that hits, from the first spark of an idea to the moment you press publish. Come for real talk, real workflows, and real secrets — across every stage of the the pipeline: strategy, scripting, hosting, filming, and editing — all from VC members who’re in the field, doing this every day. Join us Thursdays from September 17 through October 22.