Newsletters for Fundraising workshop
Join The Lenfest News Philanthropy Network on Tuesday March 1, 2022 at 3pm EST/noon PST for “Newsletters for Fundraising,” a free one-hour workshop on how to best utilize email newsletters for fundraising and stewardship.
Email is one of the internet’s oldest technologies, but it remains one of the foremost tools for fundraising — both as a means of soliciting new donors and maintaining relationships with existing supporters.
In this 60-minute workshop, Lenfest Institute Editorial & Communication Director Joseph Lichterman provided an overview of core newsletter best practices, highlight tips for how to best utilize editorial products for fundraising, and share successful examples of publishers leveraging their email products.
You can view the slides from the session here, and watch a recording below.